Social Media & PR Executive

About Junior’s Fashion Week Junior’s Fashion Week (JFW) is an international kids’ fashion platform with a presence across India, UAE, and Singapore, collaborating with leading brands, influencers, media, and young talent. Role Overview We are looking for a creative, proactive, and execution-driven Social Media & PR Executive to drive JFW Dubai’s digital presence, PR, influencer collaborations, and brand visibility. Key Responsibilities Social Media - Develop and manage social media strategy across Instagram, TikTok, Facebook, Snapchat, LinkedIn & YouTube. - Create and manage reels, stories, posts, campaigns, and content calendars. - Coordinate shoots, photographers, videographers, and creative teams. - Track social media performance and identify growth opportunities. PR & Influencer Marketing - Build relationships with media, influencers, creators, and parenting communities. - Drive PR coverage, features, interviews, and event visibility. - Manage influencer collaborations, outreach, briefs, and deliverables. - Coordinate media and influencer presence at events and activations. Brand & Event Visibility - Support brand collaborations, event activations, on ground activities, launches, and campaigns. - Develop creative ideas to increase JFW’s visibility and audience engagement. - Coordinate with internal teams, brands, agencies, and external partners. What We’re Looking For - 3–6 years’ experience in social media, PR, influencer marketing, or communications. - Strong communication, networking, and content skills. - Creative, organized, proactive, and execution-focused. - Experience in fashion, luxury, lifestyle, or events is a plus. What We Offer - Opportunity to work with a globally recognized children’s fashion platform - Exposure to international fashion events and luxury brand collaborations - Creative ownership over digital storytelling and client execution - Fast-paced, dynamic, and highly creative work environment - Competitive compensation with performance-based growth opportunities * * * * *

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