Brand Manager

Company Description MKE F&B is a growing food and beverage company focused on delivering high-quality dining experiences and innovative concepts to a diverse customer base. The organization is committed to building strong, recognizable brands that resonate with guests and reflect modern culinary trends. With operations in Jeddah and potential for regional expansion, MKE F&B emphasizes operational excellence, customer satisfaction, and consistent brand standards. Team members are encouraged to contribute ideas, collaborate across departments, and help shape the future of the company’s portfolio. The work environment supports professional growth, creativity, and accountability. Role Description The Brand Manager role at MKE F&B is a full-time, on-site position based in Jeddah. This role is responsible for managing and developing the company’s food and beverage brands, including defining brand positioning, visual identity, and messaging across all customer touchpoints. Day-to-day tasks include planning and executing brand campaigns, coordinating with marketing, operations, and design teams, and monitoring brand performance through customer feedback and market data. The Brand Manager will oversee menu and product launches from a brand perspective, ensure consistent application of brand guidelines, and support promotional activities both in-store and across digital channels. The role also involves tracking competitor activity, preparing regular brand performance reports, and recommending actions to strengthen brand awareness, customer loyalty, and overall market presence. Qualifications - Demonstrated experience in brand management or marketing within the food and beverage, hospitality, or retail sectors. - Ability to develop and implement brand strategies, positioning, and visual identity across multiple channels. - Strong analytical skills with experience using market research, customer insights, and performance metrics to guide decisions. - Proficiency in coordinating cross-functional projects and collaborating with marketing, operations, and design teams. - Excellent written and verbal communication skills, with the ability to craft clear, compelling brand messaging. - Experience with digital marketing, social media, and content development to support brand campaigns is highly beneficial. - Strong organizational skills, attention to detail, and the ability to manage multiple initiatives in a fast-paced environment. - Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant professional certifications are a plus. - Familiarity with the local market in Jeddah and broader Saudi or regional F&B trends is an advantage. - Commitment to inclusive, customer-focused brand experiences and the ability to work effectively with diverse teams.

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