Senior Marketing Specialist (Hybrid Work)

Company not disclosed

Hong Kong, Hong Kong SAR
Salary not specified
Posted
Full-time
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Job Description

Who are we We envision a world where marketers connect with the right customers through ethical, future-proof data solutions. Founded in Sunnyvale in 2015, we are a young, dynamic, forward-thinking company working hard to develop the next-gen, privacy-safe, audience-targeting solution. We tackle the challenges of a rapidly shifting digital landscape dominated by the big players head-on with innovative partnerships. What we offer - Hybrid work arrangements with flexible working hour - Birthday Leave - International working environment - Comprehensive group medical and dental benefits - Discretionary bonus - Wellbeing Allowance: health & wellness classes, gym subscription, workshops, work equipment, etc. - Free Drinks & Snacks - Social Events such as poker night, happy hour, birthday parties and more What you’ll do - Plan and execute partner and channel marketing initiatives that drive awareness, engagement, and qualified pipeline across key markets. - Collaborate closely with Sales, Product, and external partners to deliver integrated go-to-market campaigns for product launches, partnerships, and strategic initiatives. - Translate complex product capabilities and technical concepts into clear, compelling messaging, content, and sales enablement materials for partners, customers, and internal stakeholders. - Coordinate and execute co-marketing programs with agency, technology, and platform partners across email, digital, social, events, webinars, and content. - Work with the Business team to identify high-value accounts, expansion opportunities, and partner-led growth initiatives. - Take ownership of multiple partner marketing projects, managing timelines, deliverables, stakeholder alignment, and execution quality. - Proactively identify challenges, coordinate with relevant stakeholders, and help drive projects forward in a fast-paced and evolving environment. - Build and maintain positive working relationships with internal teams and external partners to support effective collaboration and successful execution. What you’ll need to be successful - 5+ years of experience in marketing, preferably in partner/channel marketing in Tech, AdTech, MarTech, or SaaS. - Exceptional English communication and storytelling skills. Able to translate complex technical concepts into compelling narratives for partners, customers, and internal stakeholders. - Strong stakeholder management and negotiation skills, with the ability to influence and resolve conflicts across cross-functional teams and external partners while maintaining positive relationships. - Positive, proactive, and ownership-driven mindset, comfortable working in a fast-paced, ambiguous environment and taking initiative to solve problems. - Strong project management skills with the ability to manage multiple partner initiatives simultaneously. - Experience collaborating with Sales, Product, and external partners to execute successful go-to-market campaigns. Here is what success looks like in this role - Lead Generation: Qualified business leads - Go-To-Market Execution: On time and quality of Go-To-Market strategy execution - Campaign Impact: Platform-specific ABM activities per quarter (webinars, case studies, tailored demos) - Advertiser count through targeted ABM programs

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