Assistant Marketing Manager

Singapore Repertory Theatre (SRT) is a non-profit organisation and one of Asia’s leading English-language theatre producers. Join a dynamic and passionate team dedicated to creating transformative theatrical experiences and make a difference through the arts. We are looking for an experienced and result-driven Assistant Marketing Manager to join the marketing team at SRT. The ideal candidate should have a deep understanding of digital marketing concepts and how to leverage social media and other digital channels to develop SRT’s business objectives. As a tech-savvy and innovative individual, you will be responsible for developing and executing marketing campaigns that reinforce our brand and attract a wider audience. We are also looking for someone with keen intuition and strong analytical skills, who will be able to identify new opportunities and drive successful marketing campaigns. Key Responsibilities · Strategic Planning & Execution: Develop and implement integrated marketing strategies aligned with SRT’s objectives, focusing on increasing ticket sales, driving engagement, and building brand awareness. · Campaign Management: Oversee the planning, creation, and execution of multi-channel marketing campaigns, including social media, email, paid media, and partnerships. · Content Creation & Copywriting: Develop compelling copy and content across marketing channels, while collaborating with the Creative Designer and other stakeholders to ensure a consistent brand voice. · Digital Marketing: Co-manage SRT’s social media platforms, email marketing campaigns, and paid advertising efforts to enhance brand visibility and online presence. · Performance Analysis: Track and analyse campaign performance using tools like Google Analytics and Meta Ads Manager. Leverage insights to refine strategies and optimise ROI. · Stakeholder Collaboration: Work closely with the artistic and production teams to ensure marketing materials align with SRT’s artistic vision and brand identity. · Project & Team Management: Assist in managing cross-functional projects and mentor junior team members as needed. Requirements and skills · Bachelor’s degree in Marketing, Communications, or a related field. · 4–6 years of marketing experience, ideally with a focus on lifestyle brands or working in an agency setting. · Proven track record in traditional and digital marketing, with experience in email platforms (e.g., Mailchimp), social media management tools, Google Ads, and analytics platforms. · Strong project management skills, with the ability to juggle multiple priorities and meet deadlines. · Excellent written and verbal communication skills, with the ability to create compelling content across platforms. · Familiarity with Adobe Creative Suite (Photoshop, InDesign, Premiere Pro) is a bonus. · Creative, analytical, and results-driven mindset with the ability to translate data insights into actionable strategies. The role will report to the Head of Marketing & Brand Communication. The overall management of SRT’s employees is under the Managing Director. Interested candidates should send their letter of application to Zach Ng, Head of Marketing & Brand Communication at zach@srt.com.sg.

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