Associate Director – Commercial

Red Sea Global
Umluj, Tabuk, Saudi Arabia
Salary not specified
Posted
Full-time
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Job Description

Redefining Sustainability | Innovating for the Future | Creating a Lasting Impact Botanica is a subsidiary of Red Sea Global and is part of the Red Sea Global Group of companies. We specialize in providing dedicated sustainable greenery across Red Sea Global’ s destinations ensuring careful integration of new species with local flora. As a subsidiary, Botanica benefits from shared strategic goals and collaborative initiatives within the Red Sea Global group of companies, enhancing our ability to serve our clients effectively. Spanning over 1 million square meters, driving our planet-first approach to sustainability. Since 2020, we have cultivated over 5 million plants, with an ambitious goal of 30 million by 2030, shaping the natural landscapes of The Red Sea & Amaala. With a team of passionate professionals—40% from the local community—and an unwavering commitment to ecological harmony, we are pioneering new global benchmarks in sustainable development. Why Join Us? - Sustainability at Scale: Be part of a project that’s transforming landscapes and preserving biodiversity. - Innovate & Grow: Work with industry experts in a fast-evolving environment. - Global Recognition: Join a company shaping the future of sustainable tourism and development. - Work in a Natural Paradise: Contribute to world-class projects in breathtaking locations. About the Role Botanica is seeking an experienced and commercially driven Associate Director – Commercial to lead revenue growth, business development, sales, marketing, and strategic partnerships across our diverse horticulture and landscaping business. This role will play a critical part in scaling the business, strengthening market presence, and driving sustainable profitability across landscaping, nursery operations, plant maintenance, soil products, indoor plants, and floral services. Key Responsibilities Business Development & Growth - Identify and develop new business opportunities across landscaping, plant maintenance, nursery operations, indoor plants, soil products, and floral services. - Build and manage relationships with corporate clients, developers, hotels, malls, government entities, event planners, florists, and retail partners. - Lead proposal development, commercial negotiations, and contract execution. - Establish strategic partnerships and distribution channels to support business growth. Sales & Revenue Management - Develop and execute sales strategies to achieve revenue and profitability targets. - Oversee pricing strategies, quotations, and commercial terms. - Monitor sales performance, pipeline management, and forecasting. - Manage key accounts and maintain strong client relationships. - Drive customer satisfaction and repeat business. Marketing & Brand Development - Develop and implement marketing strategies aligned with business objectives. - Strengthen brand positioning and market presence. - Lead digital marketing initiatives, social media campaigns, and promotional activities. - Support product launches and seasonal campaigns. Commercial Strategy & Planning - Develop and implement the overall commercial strategy. - Conduct market research, competitor analysis, and industry trend assessments. - Identify new products, services, and market opportunities. - Support budgeting, revenue planning, and profitability analysis. - Establish and monitor commercial KPIs and performance metrics. Leadership & Collaboration - Build, lead, and mentor a high-performing commercial team. - Collaborate closely with Operations, Procurement, Finance, HR, and Production teams. - Drive process improvements and commercial best practices. - Represent Botanica at client meetings, exhibitions, and industry events. Qualifications & Experience - Bachelor's degree in Business Administration, Marketing, Agriculture, Horticulture, or a related field. - MBA or Master's degree preferred. - 10–15 years of experience in commercial, sales, business development, or related leadership roles. - Minimum 5 years of experience in a senior management position. - Experience within landscaping, horticulture, agriculture, nursery operations, or a related industry is highly preferred. - Proven track record of driving revenue growth and managing strategic client relationships. - Strong experience in contract management, tendering, and commercial negotiations. - Experience working with large-scale projects, B2B clients, and government entities. Key Skills - Business Development & Commercial Strategy - Sales Leadership & Revenue Growth - Contract Negotiation & Pricing Strategy - Strategic Planning & Market Analysis - Financial Acumen & Performance Management - Stakeholder Management & Relationship Building - Team Leadership & Talent Development - Excellent Communication & Presentation Skills

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