Franchise Boutique Sales Manager, North Asia
Company not disclosed
Job Description
MAIN RESPONSIBILITIES Boutique Development & Animation - Lead the development of our franchised boutiques in Korea (9 Franchise Boutiques), Taiwan (3 Franchise Boutiques + Wholesale POS) and Hong Kong (3 Franchise Boutiques), ensuring alignment with Chopard’s brand image and commercial objectives. - Partner with franchisees and wholesale partners to optimize store performance, including assortment planning, staff training, customer experience and end-client sales activations. - Design and implement boutique animation strategies (events, activations, VIP programs) to drive traffic, sales, and brand desirability. - Guarantee excellence in visual merchandising and boutique presentation, maintaining Chopard’s high-end positioning. Sales & Market Development - Achieve sales targets (sell-in and sell-out) and secure replenishment orders across all product lines and channels; including all the Franchise Boutiques as well as Chopard corners, wall-units and multi-brands in Taiwan. - Prepare and execute 360° market action plans (sales, marketing, media, POS development, incentives, training). - Monitor KPIs and sales dashboards to direct activities and maximize turnover. - Lead partners on stock composition, leveraging sell-out data to improve rotation and re-assortment. - Review and optimize pricing structures considering competition, taxes, margins, and exchange rates. Client & Partner Engagement - Build and maintain strong relationships with distributors Woorim (Korea), Dickson (Taiwan) and HK Franchise Boutique partners, ensuring alignment on sales strategies and boutique development. - Conduct regular market visits to boutiques and POS, engaging with sales staff and ensuring operational excellence. - Organize impactful local events & activities with partners to promote the brand and drive sales. - Provide account service including product training, sales operations administration, and customer service case handling. Market Intelligence & Strategy - Conduct competitor and market analysis to track Chopard’s positioning against industry trends. - Collect insights for new contracts and boutique development opportunities. - Ensure wholesale operations and boutique strategies align with Chopard’s global objectives. REQUIREMENTS - Degree holder or above - Minimum of 8 years’ experience in retail management, team leadership, client development, and product merchandising - Solid experience in wholesale & franchised boutique management, with strong expertise in VIP client engagement - Strong background in luxury retail, highly preferably in Watches and Jewellery - Strong proficiency in Microsoft suite with hands on experience in Oracle and Salesforce - Excellent command of written and spoken English, Cantonese and Mandarin - Sales-driven, entrepreneurial mindset with strong business acumen - Creative, proactive, and detail-oriented with strong analytical skills - Team player with outstanding time management and multitasking abilities This role requires frequent travel to Korea and Taiwan. Interested parties please send your full resume with salary expectation to hr@chopard.hk Welcome to visit our website to learn more about us! www.chopard.com. All information provided will be treated in strict confidential and used solely for recruitment purposes.