Business Development Executive
HomeLaneJob Description
Key Responsibilities 1. Lead Generation - Identify apartments nearing possession, OC-ready projects, villa projects, and gated communities and generate qualified leads for complete home interior solutions. - Build a consistent pipeline of new-home interior prospects 2. Channel Partner Management - Build and manage strong local partnerships with: - Real estate brokers - Builder sales teams - Channel partners - Architects and civil contractors - Create referral tie-ups to ensure a steady and repeat lead flow - Maintain strong partner relationships for long-term collaboration 3. Project & Society Tie-ups - Apartment associations, Builder sales offices and Villa communities - Support possession-time activities, walkthroughs, and sample flat visits - Coordinate with stakeholders during project handovers to maximize lead generation 4. On-Ground Execution - Conduct daily field visits in the assigned zone - Attend site meetings and follow up with partners - Execute local activations and engagement initiatives 5. Lead Qualification & Reporting - Pre-qualify leads based on: - New home possession status - Complete interior requirement - Budget readiness - Accurately update CRM with lead details and progress - Share weekly lead generation and performance reports
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