Digital Banking Growth and Engagement Specialist SG

Responsibilities JOB DESCRIPTION Business Performance and Management - To evaluate and identify customers' needs and provide solutions/options in the area of digital sales journey - Analyze Mass customer base and identify xsell opportunity, follow by curating sales campaigns that will aid in the xsell effort - Engagement of existing customer base through digital campaigns that will lead to increased Clicks app usage and traffic flow to corporate site - Management and organization of campaigns/webinars - Tracking and analysis of campaigns/seminar which includes ROI, success factor and documentation - Liaison for cross border initiatives (mainly SGMY), includes management and organization - Market research and analysis on current customer trends, digital trends which will be referenced for future campaigns - Ensure completeness and accuracy in campaigns’ execution Regulatory Compliance - Ensure compliance with Group Policy and Standards and procedures of the Bank - Ensure proper screening of vendors that will be utilized for external events Requirement Qualifications - Degree or Diploma with local institution Competencies/Skills - Networking - Negotiation - Self starter - Good articulation - Well versed in Digital Banking, Presentation, and usage of MS Word/Excel/PowerPoint

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