Marketing and Community Specialist (Contract)

Garena
Singapore
Salary not specified
Posted
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Job Description

Job Description - Build and manage the studio's player community across platforms (e.g., Discord, social channels, forums). - Gather and synthesize player feedback from playtests, demos, and public releases into actionable insights. - Support early marketing experiments to test player interest in game concepts and features. - Create, edit, and publish lightweight promotional content (gameplay clips, posts, dev updates) to support visibility and engagement. - Work closely with the game team to align messaging with game direction and social gameplay moments. - Track and report community signals (engagement, sentiment, participation) to inform development decisions. - Leverage AI tools and agents to support and streamline the above, including content creation, player feedback synthesis, and community monitoring, building these into lightweight, repeatable workflows. Job Requirements - Bachelor's degree in a relevant field is preferred but not required. - 2+ years of experience managing online communities or social platforms for games or digital products. - Hands-on experience using AI tools (e.g., LLMs, image/video generation, agent platforms) for marketing or community work such as content creation, analysis, or workflow automation, with a willingness to continuously adopt new AI capabilities. - Strong written communication skills and ability to engage players authentically. - Basic understanding of game development cycles and how to gather feedback from players. - Comfortable running small-scale marketing tests and interpreting engagement signals. - Organized and able to manage ongoing community activities alongside releases or playtests. - Experience creating and publishing marketing content, with a portfolio of gameplay clips, social posts, or community-driven content. AI-assisted work is welcome, with an emphasis on judgment and curation. This position is offered on a 1 year contract basis.

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Wellness & Entertainment
Singapore
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