CME - Product Manager - WFP - Dubai
Canon EMEAJob Description
Job Description The Candidate will be responsible for promoting Canon Products & Solutions awareness and profile across the regions via events, PR, marketing activities, internal promotion, and partner collaboration. He / She will also be responsible for designing action plans for country support and regional marketing / sales activity to stimulate market awareness and sales achievement. Responsibilities Market Analysis & Strategy - Analyse market size, competition, pricing and market dynamics across assigned countries. - Develop local sales strategies and business plans in collaboration with Area Sales and partners. - Develop regional marketing and sales action plans to drive market awareness and sales. - Monitor Canon market share and provide regular market intelligence and competitor analysis. Pricing & Product Positioning - Define product pricing and positioning based on market and competitive insights. - Negotiate product support and pricing with BU. - Support tender pricing, key accounts and special deals in collaboration with Area Sales. - Manage the tender pipeline and ensure effective follow-up with Area Sales. Product Launch & Promotion - Coordinate new product launches across Middle East markets to ensure timely and successful market introduction. - Manage product lifecycle from launch to end-of-life through appropriate strategies, promotions and schemes. - Drive strategic product priorities and targets in line with management direction. Product Training & Development - Deliver product training for internal teams and Canon distributors across the region. - Coordinate local training programs and ensure product knowledge is maintained. - Evaluate trainee knowledge and maintain up-to-date training records. Sales & Marketing Budget & Performance - Develop annual sales targets, sales plans and marketing budgets in collaboration with Area Sales. - Advise Area Sales on product strategy to strengthen business structures and market coverage. - Monitor monthly sales performance against agreed plans & implement corrective actions where required. Gross Profit Management - Monitor and manage gross profit across special promotions, tender pricing and support deals. - Track agreed pricing and support from approval through to actual delivery. - Ensure effective management of incoming and outgoing commercial support. Marketing & Business Development - Plan, manage and coordinate market development & promotional activities across assigned markets. - Ensure activities are delivered within agreed timelines, budgets, quality standards & company guidelines. - Drive initiatives that strengthen Canon’s product and brand awareness across the region. Reporting & Coordination - Maintain effective communication and coordination with HQ on budgets, product launches, pricing support and business performance. - Prepare and submit required reports, forecasts and business updates within agreed timelines. - Ensure alignment between regional activities, HQ requirements and local market needs. Qualifications Qualification & Experience - University level or equivalent with 15+ years’ of work experience - High level of relevant knowledge and experience coupled with the ability to relate technical information to non- technical people at all levels. - Previous experience of formal classroom training desirable but proven coaching techniques may be an acceptable alternative (formal training to be learned). - Fluency in written and Spoken English, Knowledge of Arabic. - High level of written and spoken communications required - Professional appearance, attitude and communication style. - Familiarity with MS Office Applications, i.e. Word, Excel, PowerPoint. - Must be fluent in English. Arabic knowledge will be a plus Skills - Excellent analytical skills and a logical mind. - Motivation and aptitude to continue learning as new technology is introduced - Able to communicate, at times involving complex technical information, to technicians, service and marketing personnel in all Canon Locations, and distributors Other Requirements - Valid UAE driving license. - Overseas travel and periods away from home. - Flexibility to respond to travel needs at short notice - Able to work on own initiative and meet targets whilst under pressure.