Job Description
Role: SEO Specialist Job Type: Full-time Location: Work from Office Experience: Min. 2 Years About The Role We're looking for a technical SEO expert to optimize our website for search engines and improve organic visibility across 38 country-specific markets. You'll work on both on-page and technical SEO to drive organic traffic and rankings. Key Responsibilities - Conduct comprehensive technical SEO audits and implement fixes - Optimize on-page elements (title tags, meta descriptions, headers, URLs, internal linking) - Improve website architecture and navigation for SEO - Implement schema markup and structured data - Optimize site speed, Core Web Vitals, and mobile performance - Manage and optimize country-specific pages with hreflang implementation - Conduct keyword research and competitive analysis - Monitor and improve crawlability and indexation - Identify and resolve technical SEO issues (404 errors, redirect chains, canonicalization) - Collaborate with developers on SEO-related website changes - Track and report on organic performance metrics - Stay updated on Google algorithm changes and SEO best practices - Conduct SEO training for content team Required Qualifications - Bachelor's degree in Marketing, Computer Science, or related field - 2-3 years of hands-on SEO experience - Strong understanding of technical SEO principles - Experience with SEO tools (Google Search Console, Screaming Frog, SEMrush/Ahrefs) - Proficiency in Google Analytics and data analysis - Basic understanding of HTML, CSS, and JavaScript - Experience with WordPress or other CMS platforms Preferred Qualifications - Experience with international/multi-country SEO - Knowledge of Python or SEO automation - Familiarity with ed-tech or education industry - Google Analytics certification Skills Required - Analytical and problem-solving skills - Technical aptitude and attention to detail - Data interpretation and reporting - Project management - Communication and collaboration - Ability to prioritize and manage multiple projects Tools Proficiency - Google Search Console, Google Analytics - SEMrush, Ahrefs, or Moz - Screaming Frog SEO Spider - PageSpeed Insights, GTmetrix - Schema markup generators
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