Digital Director (Advertising & Media Field)
Company not disclosed
Job Description
Key responsibilities Leadership - Operate as the key point of contact for agency digital team across a portfolio of clients - Manage team workload and communicate resourcing challenges to the leadership team - Prepared to train and support the growth of the team Digital at Core - Lead & develop a fully integrated digital team of specialists of programmatic and performance team of Paid Social, Display, Search and SEO and develop performance strategy across our clients - Directs team handles client bookings, track campaign dollars, and ensure that every campaign is meeting or exceeding client KPIs - Ensure that all in-flight and post campaign performance reporting is accurate and includes meaningful and actionable insights - Analyse data and identify key trends and opportunities, putting forward strategies for driving performance and optimization - Improve and automate processes to maximize efficiency, taking lead in developing digital performance dashboard and review presentations Enterpreneurship - Identify business growth via incremental revenue opportunities. - Directing the strategic planning and buying of digital media, presenting and selling plans effectively to clients. - Lead performance component of key regional pitches - Negotiating contracts and fees with client and procurement. Requirements - 10+ years of previous experience in media and performance - Solid hands-on experience of digital platforms and analytics tools - Strong analytical skills and data-driven thinking - Proven leadership skill in managing performance team, direct relationship with vendors and clients, and cross-functional teams’ collaboration - Proactive team player with excellent interpersonal skills & problem-solving mindset - Excellent written and oral communication skills in Cantonese, Mandarin and English - Candidates with less experience will be considered as associate digital director We offer a 5-day work of week, group medical & life insurance coverage. Interested parties please send your application letter and resume with current and expected salary by clicking the "Apply Now" button. All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.
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