Growth Strategy Delivery Lead Senior Manager

Accenture Southeast Asia
Singapore, Singapore
Salary not specified
Posted
Full-time
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Job Description

About The Role As a Senior Manager in Accenture Song, you will shape and lead growth strategy for key regional accounts, partnering closely with C-suite and senior marketing leaders. You will connect strategy to measurable outcomes—driving revenue, retention, and customer lifetime value—while translating AI-driven ideas into scalable, commercial impact. Key Responsibilities - Lead end-to-end growth strategy for strategic accounts, advising senior stakeholders and facilitating executive-level decisions - Diagnose growth leakage across acquisition, engagement, and retention; identify high-impact opportunities - Build robust, data-driven business cases that quantify revenue and margin impact - Define AI-powered customer journeys that are personalised, adaptive, and scalable - Identify where agentic AI can automate decisions, personalise interactions, and optimise performance across the marketing lifecycle - Bridge strategy and execution by working across data, technology, and creative teams to deliver tangible outcomes - Establish data and decisioning frameworks that enable always-on, intelligent customer engagement - Mobilise and lead cross-functional teams, designing effective operating models and developing team capability Required Qualifications - Proven experience in growth strategy, digital transformation, or marketing strategy consulting - Strong commercial acumen with ability to translate insights into measurable business outcomes - Experience advising senior stakeholders and leading executive-level conversations - Understanding of data-driven marketing, customer journey design, and personalisation strategies - Familiarity with AI and advanced analytics applications in marketing and customer experience - Demonstrated ability to lead cross-functional teams in complex, fast-paced environments - Excellent problem-solving, communication, and stakeholder management skills Preferred Qualifications - Experience in consulting within large-scale regional or global accounts - Exposure to marketing technology ecosystems and customer data platforms - Knowledge of AI-driven decisioning or automation use cases - Experience contributing to thought leadership or business development initiatives

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