Senior Sales Executive

Job Title: Executive / Sr. Executive – Residential Sales (Front-End) Role Purpose To drive primary sales by engaging prospective customers at the front-end, converting qualified leads into site visits and bookings, while delivering a high-quality customer experience aligned to Brigade’s brand standards. Key Responsibilities - Lead Engagement & Qualification: - Handle inbound and outbound leads, understand customer requirements, and effectively qualify prospects. - Site Visit Conversion: - Drive customer site visits through persuasive communication, follow-ups, and relationship management. - Sales Closure Support: - Present projects, value propositions, and pricing details to convert prospects into bookings, in coordination with closing managers. - Customer Experience: - Deliver a seamless and premium buying experience at pre-booking stage, ensuring strong brand recall. - Pipeline Management: - Track leads, follow-ups, and conversions through CRM systems (e.g., Darwinbox / internal CRM) with high discipline. - Market Intelligence: - Stay updated on market trends, competitor offerings, and customer preferences to improve conversion effectiveness. - Cross-functional Coordination: - Work closely with marketing, CRM, and site teams to ensure smooth customer journey from inquiry to booking. Key Metrics (KPIs) - Lead-to-site visit conversion ratio - Site visit-to-booking conversion - Revenue / bookings achieved against targets - Customer experience feedback at pre-sales stage Ideal Candidate Profile - 2–7 years of experience in real estate / high-value sales - Strong communication and persuasion skills - Customer-centric mindset with high energy and ownership Reporting Structure - Reports to: Project sales head

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