Partnerships Manager - Campaign Asia-Pacific

An exciting opportunity has arisen to join Campaign Asia-Pacific’s commercial team as a Partnerships Manager, playing a key role in growing revenue and building strategic relationships with leading organisations across the marketing, advertising and communications industry. Campaign is one of the most respected B2B media and insights brands in the marcoms industry, with a portfolio spanning events, digital media, content, subscriptions and thought leadership. Our clients include leading brands, advertising and media agencies, technology platforms, consultancies and other industry partners. Reporting to the Head of Partnerships for Campaign, based in Hong Kong, you will be responsible for developing new business opportunities and building long-term commercial partnerships across Asia-Pacific. You will drive revenue across event sponsorships, digital advertising, partner content, subscriptions and integrated marketing solutions. You will work closely with clients to understand their business, marketing and communication objectives, and develop creative, tailored partnership solutions that deliver measurable value. The role will involve engaging with senior decision-makers, identifying new opportunities, building relationships and converting prospects into long-term partners. Key Responsibilities Business Development & Lead Generation (75%) - Proactively identify, research and develop new prospects and partnership opportunities across Campaign’s portfolio. - Build and manage a strong pipeline of new business across events, awards, subscriptions, digital media, branded content and other commercial solutions. - Develop relationships with senior decision-makers and confidently engage C-suite prospects. - Research prospective clients to understand their business, marketing objectives and challenges. - Develop creative, tailored partnership proposals that align with client objectives. Sales & Revenue Performance - Own the sales process from initial prospecting and outreach through to pitching, negotiation, closing and account development. - Achieve and exceed agreed revenue and KPI targets. - Maintain an accurate and active pipeline, with regular reporting on opportunities, proposals, forecasts and sales activity. - Identify opportunities to grow existing relationships through cross-selling and developing additional partnerships. Client & Account Management - Build trusted, long-term relationships with clients and commercial partners. - Act as a strategic partner to clients, understanding their objectives and recommending relevant Campaign solutions. - Work closely with internal editorial, events, marketing and production teams to ensure successful delivery of partnerships. - Maintain high levels of client service and identify opportunities for continued engagement. Sales Development & Reporting - Embrace sales training and development to continuously strengthen consultative selling, negotiation and business development skills. - Use CRM and reporting systems effectively to track leads, proposals, deals, client activity and revenue. - Share market intelligence and client feedback with management and relevant internal teams. Experience & Industry Knowledge - 5+ years of experience in B2B sales, business development, partnerships or a related commercial role. - Experience in B2B media, events, advertising, marketing, technology or professional services is preferred. - Experience working with agencies, brands, technology companies or other marketing solution providers would be an advantage. - Good understanding of the advertising, marketing and communications ecosystem and the wider value chain of industry solution providers. - Excellent verbal and written communication skills with strong business English. - Strong presentation, pitching and negotiation skills. - Fluency in Mandarin and English is required for this role. Location & Eligibility This role will be based in Hong Kong or Singapore. - Hong Kong-based: Candidates must have the right to work in Hong Kong. - Singapore-based: Candidates must be Singapore Citizens or Singapore Permanent Residents (PRs) with the right to work in Singapore. Our benefits include: - Competitive remuneration package and annual bonus. - Excellent career progression opportunities within the team and across Haymarket. - Exposure to key industry players in the marketing, agency and technology sectors. - 25 days holiday per year, increasing up to 30 days with service. - Flexible working model. - Generous healthcare benefits, including dental coverage. - Employee Assistance Programme offering 1:1 coaching and counselling. - Individual and team rewards and incentives for outstanding performance. Why work with us? At Haymarket, our people are at the heart of everything we do. We nurture a flexible, open working environment where talent can thrive, and where creativity and innovation are celebrated. Our teams are our greatest asset, producing exceptional content for readers and event attendees alike. We pride ourselves on a friendly, informal, and collaborative culture, with a strong focus on delivering high-quality work. Our success is driven by the expertise, creativity, and dedication of our people - and by our commitment to integrity and respect, not just within our teams, but also towards our audiences, clients, and partners. With over 16,000 companies worldwide relying on us, we empower businesses to grow. Join us, and you’ll work with world-class brands, build meaningful, lasting relationships, and make a real impact - all while developing your own career.